About Fridays

Fridays is a fast-growing telehealth company redefining weight loss through science-backed GLP-1 medications and compassionate, personalized care. We operate in a highly regulated environment and move fast—without cutting corners.

Our marketing organization spans paid media, CRM, web, creative, product, clinical, and legal. That complexity requires strong operators who can bring order, foresight, and discipline to how work gets done.

The Role

This is a marketing operations and program coordination role, not a hands-on performance marketing position.

The Marketing Operations & Program Coordinator exists to create leverage for the Marketing Operations Manager and senior leadership by owning planning, coordination, documentation, and execution readiness across the entire marketing organization.

Your success will be measured by:

How far ahead the team is planned (target: 3+ months)
How smoothly launches and promotions move across teams
How rarely leadership is pulled into avoidable fire drills
If you love building ads in Ads Manager every day, this is not the right role. If you love making complex systems run cleanly and predictably, keep reading.

What You’ll Own

Marketing Planning & Calendar Management

Own and maintain the master marketing calendar across all channels (paid, email, web, product, partnerships).
Ensure all campaigns, promotions, and launches are planned months in advance with clear milestones, owners, and dependencies.
Partner with marketing leadership to translate annual and quarterly priorities into executable plans.
Identify timeline risks early and proactively resolve bottlenecks.

Program & Project Coordination

Act as the operational quarterback for marketing initiatives—from intake through launch.
Manage cross-functional workflows involving Creative, Legal, Clinical, Product, Engineering, CRM, and Media.
Ensure all creative requests, campaign briefs, and promotional plans are properly scoped, tracked, and approved.
Keep work moving forward without leadership needing to chase updates.

Promotions & Launch Operations

Coordinate all promotional campaigns end-to-end, including:
Offer documentation
Promo code creation
Asset requests and approvals
Channel readiness across web, email, paid media, and CRM
Ensure promotions are clearly documented and communicated to all stakeholders.
Serve as the operational hub during launches, ensuring nothing falls through the cracks.

Process, Workflow & Documentation

Own day-to-day operation of Monday.com for the marketing team.
Build, maintain, and continuously improve workflows that increase visibility, accountability, and speed.
Maintain clear SOPs, process docs, and templates in Notion.
Help move the organization from reactive execution to predictable delivery.

Compliance & Quality Control

Partner closely with Legal and Clinical teams to ensure marketing materials meet healthcare advertising and compliance standards.
Perform first-pass reviews to confirm required disclaimers, claims, and approvals are in place before launch.
Ensure final, approved versions are used across all channels.

What You Will Not Be Doing

Trafficking ads in Meta, Google, TikTok, Snap, etc.
Owning daily media optimization or bid management
Acting as a junior growth marketer
You will collaborate with growth and media teams—but your role is coordination and readiness, not execution inside ad platforms.

Who This Role Is For

This role is ideal for someone who:

Thinks in timelines, dependencies, and systems
Gets satisfaction from making chaos orderly
Is highly organized, proactive, and detail-oriented
Enjoys being the connective tissue across teams
Wants to grow deeper in marketing operations, program management, or leadership support

Qualifications

Required

2–4 years of experience in marketing operations, program coordination, or project management
Proven ability to manage complex, cross-functional initiatives
Strong organizational, documentation, and communication skills
Experience working in tools like Monday.com, Asana, Jira, or similar PM platforms
Comfort operating in regulated or compliance-heavy environments
Ability to manage multiple workstreams without dropping details

Nice to Have (Not Required)

Familiarity with performance marketing concepts and metrics
Exposure to CRM, email marketing, or lifecycle campaigns
Experience supporting high-growth or multi-channel marketing teams
Experience in healthcare, telehealth, or other regulated industries

What We Offer

Competitive salary and performance-based bonus
Health, dental, and vision insurance
Flexible PTO and remote-first work environment
Direct exposure to marketing leadership and company strategy
A real opportunity to help shape how a scaling marketing org operates

Fridays Health

Open Positions

Marketing Operations & Program Coordinator