Salary: $55,000-$65,000
Our Company
BrandActive specializes in the financial analysis, strategy, and logistics of rebrand implementation. Since 1998, weve helped many of the worlds most valuable brands plan, budget, and implement brand changeoptimizing spend, improving efficiency, and reducing complexity along the way.
Our work combines industry-leading analytics with a proven methodology to help clients make smarter decisions, save time and money, and get more value from their brand investmentswhether theyre navigating a major rebrand or managing their brand day to day. You can explore examples of our work in our case studies.
At BrandActive, were committed to building an inclusive, supportive workplace where people can do their best work and grow together. We strive to set the global standard for excellence in our industry while fostering a culture rooted in trust, agility, and growth guided by our North Star: great people, doing great work, and having a great time doing it.
The Opportunity
Under the guidance of the Director, Growth, the Growth Coordinator plays a key supporting role in executing BrandActives growth initiatives across partnerships, marketing, and market intelligence. This role is ideal for an early-career professional who is curious, organized, and eager to learn, with the opportunity to contribute to go-to-market activities, research emerging opportunities, and support digital marketing efforts. The Coordinator will help bring structure and consistency to growth operations, enabling the team to identify opportunities, engage partners, and execute campaigns that drive BrandActives continued success.
Responsibilities Partnerships & Go-to-Market (GTM) Coordination(40%)
- Support the administration of agency partnership infrastructure by maintainingdatabases, organizing documentation, and tracking partner activity and engagement.
- Assistin tracking potential partnershipand M&A opportunities, ensuring information is up to date and accessible.
- Prepare pipeline sharing reports for agency partners, summarizing priority opportunities that align with target customer profiles and partner skillsets, including top 10 accounts and other key deals.
- Maintain and update the GTM calendar and initiative tracker to support visibility and alignment across growth and marketing activities.
- Contribute to reporting by helping compile inputs for performance tracking and internal updates.
Market Research & Insights (25%)
- Conduct preliminary research on M&A activity, rebrands, and joint ventures aligned with BrandActivesideal customer profile (ICP).
- Gather and summarize key data points such as deal size, scope (sites, assets), and historical activity to support pipeline development.
- Monitor and extract insights from tools such as 6sense, identifyingtrends in website activity and buyer intent.
- Prepare concise research summaries to support decision-making by Growth, Marketing, and Client Solutionsteams.
Content & Digital Marketing Support (20%)
- Assistin the preparation and scheduling of LinkedIn content, including drafting posts and supporting creative development using tools such as Canva and AI writing assistants.
- Support the execution of paid LinkedIn campaigns in collaboration with external vendor.
- Track and report on key metrics such as follower growth and lead generation aligned with ICP.
- Monitor engagement and respond to interactions (e.g., tags, comments) in a timelyand professional manner.
- Assistwith web publishing tasks by working with our web publishing contractor to update,design, and post insights and case studies.
- Support webinarexecution by setting up events in ON24, enabling registration and automated email communications, preparingand testing the event console and materials, and ensuring ON24 is integrated with HubSpot for reporting.
- Draft and update content for internal channels such as the growth teams SharePoint homepage, including event recaps and team wins, for review by the Analyst, Growth Enablement
Sales Enablement (15%)
- Maintain shared sales enablement resources, including the logo repository and client testimonial tracker, to support proposal development and business development activities.
- Assistin maintainingthe library of one-page case studies for proposals by updating materials based on approved final web and narrative versions.
Professional Development
- Own your growth by setting and updating development goals, actively seeking feedback, and aligning your aspirations with business goals.
- Contribute to internal initiatives that impactthe client and/or team member experience such as our EDI Advisory Committee, Community Impact Committee, or our Social Committee.
- Bring forward smarter, faster, better solutions to processes and identifyopportunities to be more agile in day-to-day activities.
- Demonstrate inclusive and supportive behavior, contributing to BrandActivescore values of trust, agility, and growth, commitment to equity, diversity, and inclusion, (EDI), humanity, and wellbeing.
Qualifications and Experience
You might not tick every box, but if you meet most of the qualifications and are excited about the role, wed love to hear from you. We value potential, curiosity, and a growth mindset.
- Post-secondary degree, diploma, or certificate in business, marketing, communications, or a relatedfield preferred.
- 12 years of relevant experience (internships or co-ops included) in marketing, research, business operations, or a related area.
- Strong organizational skills and attention to detail, with the ability to manage multiple tasks and deadlines.
- Analytical mindset with the ability to gather, interpret, and summarize data clearly.
- Comfortable using digital tools such as Microsoft 365, CRM platforms (e.g., HubSpot), and research or analytics tools.
- Familiarity with social media platforms (particularly LinkedIn) and marketing tools (e.g., Canva, email marketing platforms) is an asset.
- Strong written and verbal communication skills.
- Proactive, curious, and eager to learn in a fast-paced, collaborative environment.
Compensation and Benefits
BrandActive offers a comprehensive compensation and benefits package, including:
- Competitive compensation: $55,000-$65,000CAD. Total compensation depends on experience, skills, and includes non-cash rewards.
- Values ledculturefocused on humanity, trust, agility, and growth. Check out our Culture Statement.
- Comprehensive health and dental coveragewith no waiting period your benefits start on day one.
- Mental health resources such as an Employee Assistant Program (EAP) and access to the Headspace app.
- Generous paid time off:3weeks of vacation,additionaloffice closures, Flex Fridays, and extended long weekends throughout the summer.
- Holistic wellbeing benefits,including a wellbeing allowance, flexible additionaltime off to care for a loved one, support mental health, or observemeaningful religious or cultural holidays.
- Parental leave benefitsto support you and your family.
- $2,000 annual professional and personal development support, including funding and time off for learning to support your growth.
- Home office and communications reimbursementto help you work comfortably.
- Charitable donation matchingto support the causes that matter to you.
- Flexible work options hybrid or remote.
- Two annual town hallsin Toronto, featuring engaging sessions and fun team activities.
- Supportive leadership and career development, with ongoing coaching and feedback to help you grow and succeed, quarterly formal feedback, annual performance reviewsand separate annual development meetings.
- Work-from-anywhere flexibility, with the optionto work abroad for up to four weeks (in eligible countries).
- And more!
Start Date
Immediately
Location
Remote or Hybrid; BrandActive also has an office available for those in Toronto, ON.
Job vacancy This role is a backfill.
Commitment to Equal Opportunity
BrandActive is proud to be an equal opportunity employer and values inclusion in its workforce. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, or disability status.
Accessibility Statement
BrandActive is dedicated to ensuring an accessible and inclusive experience for all candidates. If you require accommodations during the application process, please let the Talent Manager know. We are committed to partnering with you to provide support and make reasonable adjustments throughout the process. All information received in relation to accommodation will be kept confidential and will be handled in compliance with the Accessibility for Ontarians with Disabilities Act.
The Interview Process
At BrandActive, we use AI within our recruitment process in the following ways: screening applicants and recording calls and interviews. All candidates will be notified of the use of AI at the start of a call or interview and can request to opt out. As part of our broader dedication to EDI, we continuously review and refine our use of AI to support equitable experiences for all applicants.
- Initial Call (Pre-Screen):If your application is selected, you will have a prescreen call with the Talent Manager where we will use AI to transcribe for accuratenote taking.
- Virtual Interview:Followed by an interview with the hiring manager.
- Case Presentation Interview: The last step is a case study and presentation to our team.
We thank all applicants for their interest in BrandActive, however, only those selected for an interview will be contacted.
