What is the opportunity?
The Manager, Brand & Creative Digital Solutions reporting to Senior Manager, Brand & Creative Enablement is responsible for supporting the strategic operational excellence across RBC's Brand and Creative Agency (B&C Agency) digital ecosystem. In this role you will research and implement digital solutions — including AI-driven personalization, predictive analytics, and intelligent workflow systems — that transform creative workflows, optimize asset management, and accelerate time to market. Through hands-on management of agency tools and cross-functional partnerships with Brand, Marketing, Sales, IT, and Analytics, you deliver well-governed digital solutions that support brand excellence and RBC's competitive advantage, equipping senior leadership with the insights needed to drive revenue growth.
What will you do?
- Support the planning, research, and roadmap execution for B&C Agency digital systems (eg; Enablement platforms, DAM, design and creative tools), defining how technology supports brand excellence and RBC's competitive advantage.
- Collaborate on governance frameworks, performance metrics, and monitoring protocols to ensure operational excellence across the ecosystem.
- Evaluate and recommend digital solutions including AI technologies that enhance brand and creative enablement capabilities, including AI-driven personalization, predictive analytics, and intelligent workflow systems for the B&C Agency.
- Support continuous optimization of the digital asset management platform, implementing enhancements that improve search functionality, automated tagging, rights management, and creative team productivity.
- Maintain comprehensive command of the enablement platforms content catalogue—including playbooks, case studies, and collateral—tracking status, relevance, and accuracy while managing an executable revision calendar that keeps all materials current and on-brand.
- Ensure efficient, proactive management of high-volume marketing content through continuous process improvements that maintain data integrity, relevance, and engagement. Establishes strong stakeholder awareness and understanding of workflows and platform capabilities.
- Build strong relationships with key internal partners to fully understand their objectives, needs and challenges to appropriately propose creative and on-point solutions through platform configuration or identify opportunities to adapt or incorporate ensuring alignment.
What do you need to succeed?
Must Have
- 5+ years of progressive experience in brand technology, marketing technology (MarTech), or digital platform management, with demonstrated leadership of cross-functional teams.
- Proven track record managing enterprise platforms such as Seismic and/or Adobe DAM.
- Prior experience in Brand and Marketing or a similar industry is an asset.
Nice to Have
- Hands-on experience deploying AI and machine learning solutions in a marketing or sales enablement context.
What’s in it for you?
We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
- A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
- Leaders who support your development through coaching and managing opportunities
- Ability to make a difference and lasting impact
- Work in a dynamic, collaborative, progressive, and high-performing team
Job Skills
Adaptability, Business, Business Appraisals, Business Process Design, Collaborating, Collaboration, Content Operations, Cross-Functional Teamwork, Decision Making, Design, Effectiveness Measurement, Interpersonal Relationship Management, Operational Delivery, Organizational Change Management, Process Improvements, Process Management, Taking Initiative
Additional Job Details
RBC WATERPARK PLACE, 88 QUEENS QUAY W:TORONTO
Toronto
Canada
37.5
Full time
HUMAN RESOURCES & BMCC
Regular
Salaried
2026-05-19
2026-06-02
Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above
Our Employment Opportunities
At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.
Join our Talent Community
Stay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.
Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at jobs.rbc.com.
RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.
