SchooLinks is investing in our Higher Education and Industry Partner communities. We're looking for a creative, data-driven Campaign Associate to help us build traction and engagement with these new communities. This person will combine marketing execution, user engagement, and structured feedback collection to accelerate product-market fit and adoption.

This role can be broken down into 3 parts:

Campaign design and execution
Community engagement
Data reporting & ownership

Responsibilities:

Run targeted marketing and outreach campaigns to build awareness and engagement across Higher Education institutions and Industry Partners
Execute structured outreach flows — including cold-calling, emails, webinars, and events — to generate qualified meetings and product engagement
Collect, synthesize, and deliver structured user feedback to Product and Engineering to inform feature development and product-market fit
Partner with Product, and leadership teams to identify adoption blockers and opportunities for differentiation
Design and execute content strategies — such as email sequences, collateral, or videos — to drive awareness and usage of SchooLinks tools
Build and manage relationships with institutional and employer stakeholders to grow community engagement
Facilitate training sessions or create on-demand resources to help users adopt and gain value from the platform
Monitor and analyze campaign and usage data to identify trends, optimize performance, and report on KPIs
Own end-to-end campaign performance reporting, including meeting conversion rates, product usage, and engagement metrics
Experiment, test, and iterate quickly to identify effective outreach and activation strategies across segments

Requirements

Enjoy working in a collaboratively competitive and fast environment. Achieve your goals while also making others around you better too!
Be comfortable in a fast-paced, high energy, ever changing environment
Thrives on constructive, even tough feedback and enjoys collaborating with passionate, opinionated teammates to refine and elevate ideas
Be bold in your thinking! You bring strong points of view, grounded in data and evidence, and you're excited to test and improve them through collaboration
Excellent written communication that is substantive and domain-specific - Can you write a good email? Can you write copy around the benefits of a product? Can you write talking points for a PM to deliver to a webinar of customers?
Strong design sensibilities — able to independently create polished, high-quality materials (e.g., one-pagers, presentations, brochures) in tools like Canva, Figma, or Google Slides that are ready to share with prospects and customers
Hands-on experience with marketing automation tools (HubSpot, Salesforce, Webflow, etc.) and CRM segmentation
Ability to use basic data visualization tools (e.g., Looker, Tableau) for campaign performance
Video creation skills (screen recording, editing, adding slides) for product demos or tutorials
Organized and proactive project manager capable of juggling multiple initiatives across teams
Tech-savvy and curious — eager to learn the product deeply and tailor messaging to different audiences

Benefits

100% health care coverage for Employee
401K with company matching
Dental & Vision
Parental Leave
Subsidized gym membership
Remote work stipend
Annual team offsite

A reasonable estimate of OTE for this position is between $75k - $90k USD. This compensation range is specific to the United States and it incorporates many factors including but not limited to an applicant's skills and prior relevant experience and training; licensures, degrees, and certifications; specific geographic location; internal equity; internal pay ranges; and market data/range parameters.

SchooLinks is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

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