The person we're looking for

We're seeking a Lead UX Strategist who can own a project end to end — from shaping the brief to delivering direction that sticks — while developing the team around them. The ideal candidate brings deep strategic expertise, strong client relationship instincts, and the people leadership skills to coach a team and hold the quality of work across the full engagement.

Job Overview

Some things you will be responsible for:

Lead projects end to end — owning the brief, the team, the client relationship, and the quality of what we deliver
Shape and challenge briefs with clients before any work begins — define the right problem, not just the presented one
Synthesize across inputs (research, stakeholder knowledge, business context, design thinking) to produce clear strategic direction
Deliver audience-aware recommendations that tell stakeholders what to do and make the case for why
Lead co-ideation with designers and cross-functional partners throughout the engagement, contributing strategic perspective that shapes product direction
Maintain strategic continuity from discovery through delivery, keeping the 'why' intact as the work evolves
Own client communications across the project, managing expectations and maintaining alignment on goals, timelines, and decisions
Coach and develop more junior team members, including goal-setting, feedback, and skill-building
Begin building client relationships that extend beyond the current project, establishing Multiplayer as a long-term strategic partner
Identify opportunities within existing client engagements to expand the partnership
Navigate complex client and team dynamics with tact and emotional intelligence

Requirements

7+ years in product strategy, UX strategy, or related strategic roles
At least 1 year in a people management or mentorship role with direct accountability for someone's growth
Proven experience owning a full project workstream
Track record of translating ambiguous briefs into clear strategic recommendations with demonstrated business impact
Strong facilitation, storytelling, and senior stakeholder communication skills
UX research fluency required
Portfolio we can access
Must have a minimum 3-hour overlap with Toronto EDT timezone
Occasional travel may be required depending on project and client needs

Benefits

$120,000 - $145,000 annually
Work from Anywhere
Competitive salary
Paid time off (over 20 days) & health benefits
Training & development opportunities

MazeMultiplayer

Open Positions

Lead UX Strategist