Ashwood Glen School — Burlington, ON
Full-Time | On-Site
Ashwood Glen is a growing Montessori and IB World School dedicated to academic excellence, global citizenship, and exceptional student experience. We are seeking a highly motivated, strategic, and relationship-driven Student Recruitment & Admissions Coordinator to support the school’s enrollment growth, admissions operations, and marketing initiatives.
This role blends recruitment, admissions management, marketing, communications, and relationship-building . The ideal candidate is proactive, organized, and enthusiastic about representing Ashwood Glen to prospective families locally and internationally.
Key Responsibilities
1. Student Recruitment & Outreach
Proactive Outreach & Relationship Building
- Initiate and maintain personalized communication with prospective families to build strong relationships and increase conversions.
- Proactively develop partnerships with education agents, consultants, feeder schools, and community organizations to expand Ashwood Glen’s market reach.
- Lead and participate in local recruitment initiatives, including education fairs, virtual sessions, and targeted outreach campaigns.
- Actively contribute to meeting annual enrollment targets and supporting retention of new applicants.
· Engage faculty, staff, and current students as ambassadors during recruitment events and initiatives.
Recruitment Strategy & Planning
- Develop research-informed recruitment strategies aligned with Ashwood Glen’s enrollment goals.
- Analyze enrollment trends, forecasting needs, conversion rates, and pipeline health to guide strategic decisions.
- Conduct market research to identify new opportunities, partnerships, or regions to support future growth.
- Plan, budget, execute, and evaluate recruitment activities and events.
2. Admissions Management & Operations
Application Processing & Family Experience
- Serve as a primary contact for inquiries, registration, re-registration, and general admissions questions.
- Manage the complete admissions cycle, including application review, interviews, family communication, and admissions decisions.
- Ensure every prospective family receives a warm, seamless, and professional admissions experience.
- Liaise with Academic Leads to schedule and coordinate student assessments as part of the admissions process.
- Track assessment outcomes and ensure results are entered into the admissions database accurately.
- Prepare all admissions correspondence, including offer letters, decision letters and follow-up communication.
System & Data Management
- Maintain accurate, up-to-date applicant records in school’s Student Information System.
- Run data queries and produce regular and ad hoc enrollment reports, conversion rates, trend analyses, and event tracking.
- Track all admissions documents, communications, and interactions to ensure compliance and accuracy.
Event Coordination
- Organize admissions-related events such as Open Houses, Orientation Days, Information Sessions, alumni receptions, and recruitment fairs.
- Manage logistics, staffing, communications, and follow-up to ensure high-quality event execution.
3. Communications, Marketing & Promotion
Marketing Collaboration
- Work closely with the Marketing Coordinator to create compelling recruitment content, including promotional videos, brochures, digital ads, and social media campaigns.
- Support storytelling that highlights Ashwood Glen’s Montessori and IB programs, student success pathways, school culture, and community values.
Content Creation & Digital Engagement
- Manage admissions-related social media channels and create engaging, audience-focused content to strengthen Ashwood Glen’s online presence.
- Write and contribute to blogs, monthly newsletters, and other long-form content that supports recruitment and community engagement.
- Draft copy for emails, website pages, brochures, and feature stories, ensuring all communications are polished, accurate, and on-brand.
- Collaborate with the Marketing Coordinator to develop parent communication plans, promotional materials, and program highlights.
4. Events & Community Engagement
Community involvement and Partnerships
- Identify and pursue opportunities to collaborate with local businesses, community organizations, and partners to enhance Ashwood Glen’s visibility and recruitment pipeline.
- Attend community events, business networking sessions, and educational fairs—often alongside the School Director—to represent Ashwood Glen professionally and confidently.
- Build meaningful relationships with local leaders, organizations, and service providers that can support outreach, marketing, and student recruitment efforts.
- Serve as an ambassador for Ashwood Glen, ensuring consistent, positive, and brand-aligned representation in all community-facing activities.
5. Administrative Responsibilities
- Support the effective and efficient daily operation of all school office and administrative functions.
- Monitor and follow up on school emails and phone messages, answering or directing calls from the main line.
- Provide administrative support for school events, activities, and academic field trips, including logistics and family communication.
- Maintain and organize shared school Google folders and documentation for the Main Office and Leadership Team.
- Occasionally make school-related purchases during working hours and support scheduling of additional duties, including late shifts, morning duties, or meetings.
Position Requirements
Education & Experience
- Bachelor’s degree in a relevant field such as Education, Marketing, Business Administration, or a related discipline.
- A minimum of ten years of experience in admissions, recruitment, or enrollment management within the education sector—preferably in an elementary school.
Skills, Knowledge & Competencies
- Mandatory: Prior experience in school admissions.
- Strong business acumen and a solid understanding of enrollment strategy.
- In-depth knowledge of the Ontario education system and admissions processes.
- Exceptional communication and interpersonal skills, with the ability to build meaningful relationships with diverse stakeholders.
- Highly organized with strong project management skills and keen attention to detail.
- Data-informed approach, with the ability to analyze, interpret, and report on enrollment trends.
- Proficient in admissions software, CRM systems, databases, and Microsoft Office Suite.
- Familiarity with digital marketing tools, social media platforms, and online engagement strategies is an asset.
The successful candidates will receive: Competitive salary and Benefits plan
We thank all applicants in advance. Only those candidates selected for an interview will be contacted.
To apply, please email your resume to hr@ashwoodglen.com