About Craft Worldwide
At Craft Worldwide, we specialize in creating modern production solutions for our clients that deliver efficient, effective, and consistent content. We are strategic partners in agility and scale, powered by best-in-class technology and a dynamic global network of over 900 producers, designers, photographers, linguists, technologists, and more, operating in 25+ markets and over 120 countries. We are dedicated to serving as partners in transformation for our clients, and our proprietary processes and tools offer complete transparency and agility in a constantly changing world. Our work has earned awards and recognition at Cannes, the Effies, CLIOs, and more. As part of the Interpublic Group of Companies (IPG), we deliver production solutions in partnership with IPG’s leading creative agencies, including McCann, FCB, and MullenLowe, as well as many other specialist marketing agencies in the Interpublic Group Ecosystem.
The strength of our creative capability and innovative thinking has led to some of the world's most celebrated, effective, game-changing work for top brands. Maximizing that strength means bringing together an extensive mix of socially, culturally, and cognitively diverse talent - and creating conditions where they feel empowered to boldly share the fullest expression of their unique worldview. We fiercely believe in the power of creativity and innovation to positively influence society and inspire greater equity and inclusion within the communities we serve. So, every day we deliberately and intentionally choose to embody our global philosophy of Conscious Inclusion and, in turn, fuel our mission to help brands bring creativity to life.
The Role
As a Senior Art Director, you're the go-to creative problem solver, turning big ideas into bold, eye-catching brand magic. You know how to juggle deadlines like a pro, delivering top-notch creative with efficiency. Design and visual storytelling aren’t just your job - they’re your passion. You’ve got a knack for making complex ideas feel simple, fresh, and unforgettable.
You’re not just about making things look pretty (though you do that, too); you craft communication that grabs attention and drives action. Whether it's classic advertising, new-age stunts, or social, you live and breathe creativity. And let’s be real - you’re probably the person everyone turns to for the latest scoop on pop culture, tech, lifestyle, and design trends. Staying ahead of the curve isn’t just second nature - it’s what fuels your work.
What You Will Do
- Think big - develop bold, modern, insight-driven creative concepts across a variety of channels.
- Dive into briefs, research, and client meetings to uncover clarity and strategic direction.
- Collaborate closely with Copywriters, Designers, Production, and cross-functional partners to turn ideas into polished work.
- Present creative concepts and rationales with confidence to internal teams and clients, building strong relationships and championing the best ideas forward.
- Bring creative ideas to life across broadcast, digital, social, print, and emerging formats while maintaining brand integrity.
- Provide creative leadership and inspiration to junior Art Directors and project teams.
- Attend and actively participate in briefs, working sessions, and client presentations.
- Ensure creative execution is aligned with strategy, delivered on time, and produced efficiently in partnership with Production and Studio teams.
- Manage multiple projects simultaneously while maintaining quality, budget awareness, and adherence to medical/legal/regulatory guidelines.
- Contribute positively to agency culture and foster strong, collaborative relationships.
Who You Will Be
To be successful in this role, you will have demonstrable previous relevant experiences and skills with the following:
- 7+ years of art direction experience in a creative agency environment.
- Pharmaceutical and/or healthcare experience required.
- Experience in CPG: consumer or packaging brands.
- Adhere to legal, medical, and regulatory pharma and brand guidelines, as well as any client-specific rules and brand guidelines.
- A portfolio showcasing exceptional conceptual thinking, craft, and multi-channel work (digital, social, print, broadcast, OOH, etc.). Note: Please include a link to your portfolio in your resume).
- Strong strategic thinker with the ability to ideate and translate insights into compelling concepts.
- Strong communication and presentation skills (bilingual English/French an asset).
- Highly organized, detail-oriented, and comfortable managing multiple fast-paced projects.
- A collaborative team player with strong emotional intelligence, professionalism, and the ability to stay calm under pressure.
- Proven experience leading creative projects from concept to completion.
- Working knowledge of GenAI tools for conceptualization.
- Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator), Figma or XD or equivalent.
- Proficient in Microsoft Office Suite (Word, Excel, PPT, Teams) or equivalent.
- Experience with video editing, animation, 3D, AI, web design is a plus.
- Ability to think, conceptualize and work both in static as well as motion/video/audio.
- Experience in storyboarding and building concepts for timeline based creative.
- Well-rounded / 360 experience producing creative in several areas: Digital Ads, Social, OLV, Product Video, OOH Static & Digital, Print, POP/POS, TV, VO.
Our People
Find, develop, align, coach, and inspire talent: our talent is our biggest asset. We must cultivate an environment of generosity, learning, possibilities, bravery, and smarts that's equal parts inspirational and efficient/actionable. Create and cultivate a pipeline of talents working with your HR team, which helps not only for hiring but also for retention and reputation.
Our Product
Ensure high-quality production delivery for our clients daily and participate in product development with regional and global leads.
Our Process
Ensure alignment with the global process vision, standards, business requirements and policies.
Our Place
Drive partnership/collaboration of working within the office and across the brands (strategy, business, creative, production). Calibrate the right teams to ensure strategic excellence and delivery. Partner closely with regional and global leadership to push the work and the teams to ensure a collaborative, creative culture where ideas flourish and talent is nurtured.
Our Promotion
Be the industry voice/face of production. Get involved in the local industry, and work with your regional lead to identify key speaking engagements to raise the profile of Craft Worldwide in general. As mentioned above, under 'people,' work a pipeline of talent, creating a natural 'buzz' about production amongst the local production community.
Craft Worldwide is an Equal Employment Opportunity (EEO) employer. We embrace diversity in all its forms. We provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
