Technical Sales Manager

📍 Barrie, Ontario | 🌎 North America | Occasional Europe Travel

Spaans Babcock Inc. (SBI) is a subsidiary of Spaans Babcock B.V., a Netherlands-based manufacturer of wastewater treatment equipment including screw pumps, fine screens, aerators, and screw generators.

SBI supports sales, marketing, project management, and after-sales service across Canada, the United States, and the Caribbean , working closely with a broad independent sales representative network and European engineering teams.

To support continued growth, SBI is seeking a Technical Sales Manager to lead and develop its North American market.

The Role

Reporting to the Managing Director, the Technical Sales Manager will oversee SBI’s North American territory, combining technical engineering expertise, solution selling, bid management, and sales-rep leadership in a long-cycle, project-driven environment.

This role offers high autonomy and ownership within a small, collaborative, trust-based organization.

Key Responsibilities

Support and enable an extensive independent sales representative network with solution selling
Ability to engage with engineers, consultants, sales representatives, and stakeholders early in the project lifecycle to influence technical specifications and project designs in a manner that aligns with and highlights Spaans Babcock’s products
Manage all technical aspects of RFP/RFI responses, including pricing strategy, bid packages, quotations, and compliance documentation
Coordinate closely with factory engineering teams in the Netherlands to develop competitive, technically sound proposals
Identify and pursue new opportunities, proactively manage leads, and maintain momentum across long sales cycles
Evaluate sales representative performance and make recommendations to optimize market coverage and results
Negotiate commercial terms and contracts with municipalities, utilities, and general contractors
Deliver compelling technical presentations, product demonstrations, and value propositions
Communicate market feedback and customer needs to engineering teams to support future product development
Collect and document competitive intelligence
Occasional travel across North America and Europe

Qualifications

Bachelor’s degree in Mechanical Engineering or related technical discipline
Minimum 5 years’ experience in technical or engineering sales
Experience in the wastewater industry
Strong experience managing RFP/RFI processes.
Excellent written and verbal communication abilities
Independent, self-motivated, and comfortable managing multiple priorities autonomously
Ability to clearly explain complex technical concepts to diverse audiences

Assets

Experience with rotating equipment
Exposure to international or cross-border markets

Why Join Spaans Babcock?

Small, agile, and collaborative organization with a trust-based culture
High-impact, growth-oriented role with broad exposure and ownership
Extensive networking opportunities across North America and Europe
Competitive compensation and comprehensive benefits package

Spaans Babcock

Open Positions

Technical Sales Manager