The Senior Enterprise Marketing Communications Manager at Telesat is a key player in shaping the company’s brand narrative for our Telecom, Enterprise, Aviation and Maritime customers globally.
As a creative, accomplished storyteller, you will plan and develop short- and long-form narratives and impactful content that resonates with our target audiences to drive prospect engagement. Content developed will include white papers, e-books, case studies, blogs, web copy, social media posts, outbound e-mails, digital advertising, and more.
This role requires an English-language writer who considers and understands various buyer personas, their perspectives and pain points, and can create content that articulates value at each stage of the buying journey.
- Bachelor’s degree in marketing, communications, public relations, or journalism, or equivalent combination of education and experience.
- 7+ years of experience in content marketing, or similar roles, with experience in B2B marketing. Prior experience in telecom, aerospace or maritime markets is highly desirable.
- Excellent English speaker, writer, and grammarian.
- Proven ability to interview subject matter experts, originate story ideas and translate them into effective pieces.
- Outstanding interpersonal communication skills, capable of driving consensus among multiple stakeholders.
- Highly motivated self-starter who can multitask, prioritize, and quickly adapt to changing timelines or priorities.
- Cultural competence required to tailor content to global audiences.
- Familiarity with Microsoft Office applications (PowerPoint, Word, Excel)
Nice to have, but not mandatory
- Prior experience with insight or value-selling messaging methodologies and account-based marketing
- French speaking, writing, and grammar expertise
As part of the interview process, candidates may be asked to present a portfolio of writing samples that showcase creativity, skills and breadth of experience.