About iLobby Visitor Management:
iLobby is the global leader of SaaS-based enterprise visitor management system, with an easy, reliable and innovative platform that has become an integral part of day-to-day operations for major governments, banks, airports, manufacturers, and Fortune 500 companies worldwide. With iLobby, we help clients succeed in tracking, managing, and monitoring who is in their building – while increasing security and efficiency.
At iLobby, we are focused on creating an innovative and collaborative working culture where we value the contribution of each individual. Employee engagement is a key focus area for us and we encourage participation and the sharing of information and ideas.
In being a great place to work, we are proud to offer a range of experiences and opportunities that will help our employees to achieve their career and personal goals and enable them to live a healthy and balanced life.
This is a hybrid position where you'll be required to be in office at least two days a week with the flexibility to work from home the remaining days if desired.
About the Role:
As our Content Manager , you'll drive awareness about iLobby's facility and visitor management platform by creating and managing content aligned with our objectives and business goals. Reporting to the VP of Marketing, we’re seeking dynamic individuals with a strong grasp of content strategy and storytelling, passionate about the impact of great content on business growth.
If you can see a story in anything, are a talented writer, and have deep experience in both product marketing and customer marketing, then look no further.
Please attach your portfolio along with your resume as part of your application.
Responsibilities:
Content Planning
- Collaborate and ideate with marketing and sales to develop a comprehensive content marketing plan.
- Stay updated on industry trends and best practices to continuously improve content effectiveness.
- Identify creative ways to stay ahead of competition and stand out.
- Work with subject matter experts to understand product capabilities.
- Brainstorm creative ideas for marketing campaigns.
Content Creation
- Produce engaging content for various platforms such as websites, landing pages, white papers, case studies, presentations, blogs, social media, email newsletters/campaigns, video, sales enablement material, etc.
- Collaborate with and Demand Generation and Product Marketing teams
- Work directly with senior leaders to curate, produce, and seek approval for content
- Customize content for different platforms to enhance presentation and engagement.
- Utilize SEO trends to ensure content quality and lead generation.
- Ensure content is on-brand in style, quality, and tone.
- Edit and proofread content for accuracy and consistency across all channels and initiatives.
Reporting
- Maintain internal copy systems.
- Reporting on content-related KPIs and adjusting plans according to past performance.
- Use analytics to track content performance and inform strategy adjustments.
Skills and Experience
- 3+ years of copywriting and content management experience.
- Proven experience as a Content Writer or similar role.
- Exceptional writing, editing, and proofreading skills.
- SEO experience.
- Excellent business-to-business writing and communications skills.
- Strong storytelling ability and appreciation for quality.
- Versatility in transitioning between content styles.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong organizational and multitasking skills.
- Experience in photography, videography, and/or editing would be an asset.
Why Work at iLobby?
iLobby is the global leader in enterprise visitor management, helping complex enterprises digitize, optimize, and automate their key facility process – from streamlined visitor management to emergency evacuation, our Facility OS Platform is cutting edge and driving significant value with our customers.
We work hard and play hard, and we do both with passion and respect for one another. Our company promotes a fast-paced, fun, friendly, and highly collaborative work environment that provides: