Company Description
The Canadian Football League is Canada's home for professional football. With over a century of rich history and nine member teams across the nation, the CFL provides world-class entertainment and excitement to a passionate and dedicated fan base. A season-long journey of unforgettable moments and must-see-TV broadcasts culminates in Canada's largest single-day sporting event - the Grey Cup, where the newly crowned champions earn the right to hoist the iconic emblem of Canadian football.
The CFL leads a global movement to grow and modernize the game. The league is committed to a global vision as it connects with fans around the world. It is transforming into a digital-first sports league through an innovative, first-of-its-kind partnership with Genius Sports to maximize fan engagement through data analytics, technological advances, and sports betting.
Just as important as its industry-leading operations, the CFL proudly champions the values on which Canada was built – unity, diversity, inclusion, strength, and service to the community. The league is supportive of all peoples, cultures, and backgrounds, offering a respectful and inclusive working and playing environment, centered on acceptance and understanding. The CFL's successes are measured not only on the field and within its ranks, but also in its unparalleled impact in affecting positive change and bettering Canadian communities and lives.
The Graphic Designer is a key member of the CFL's in-house creative team. Reporting to the Manager, Design and working closely with the rest of the design team, they will assist in brand projects with a focus on thoughtful production, iconography and execution. The candidate will have strong conceptual skills and understanding of layout, typography and colour theory. Some projects are print-based and require knowledge of print design and production.
Position Summary
The Graphic Designer is a key member of the CFL's in-house creative team. Reporting to the Manager, Design and working closely with the rest of the design team, they will assist in brand projects with a focus on thoughtful production, iconography and execution. The candidate will have strong conceptual skills and understanding of layout, typography and colour theory. Some projects are print-based and require knowledge of print design and production.
The position requires frequent interaction and collaboration with other functional departments and stakeholders (e.g. Content, Social Media, Digital Marketing, Events, Partnerships, etc).
Responsibilities
- Develop concepts around key brand and fan touchpoints (e.g. digital campaigns, the Grey Cup and other league-run events)
- Design and refine various marketing materials including signage, style guides, brochures, print ads, digital ads, social media graphics, creative toolkits, and presentations
- Layout of a wide range of visual assets, from single-page ads to large environmental and directional signage
- Explore and design production print graphics, as well as environmental signage and large-scale pageantry
- Provide support to the creative team’s general workflow: design and production
- Apply strong knowledge of typography, layout, basic photo/retouching skills
- Create new identities for league and partner-led initiatives
- Meticulous production skills and attention to detail
Qualifications (Knowledge, Skills, Abilities, Experience)
- Degree/Certificate in Graphic Design or equivalent
- Experience working within the sports and entertainment industry an asset
- Strong knowledge and understanding of design concepts and techniques, as well as brand systems
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Knowledge of Microsoft Office Suite, especially PowerPoint
- Ability to work effectively and prioritize in a fast-paced, team environment
- Strong interpersonal, written and verbal communication skills
- Detail-oriented with the ability to multi-task and meet deadlines with minimal supervision
- Committed to producing high quality work while adhering to accepted processes
- Knowledge of Motion Design is an asset but not a requirement
- Ability to receive constructive feedback with a positive attitude and follow creative direction
- Sports fan/knowledge is considered an asset
Location:
This role is based in Ontario, at the CFL League Office in Toronto (50 Wellington St. East). The successful candidate must be located in Ontario and able to attend the office at least two days per week. In addition, all employees will be required to attend meetings or other business events at the league office or other venues as business needs dictate.
Contact
To be considered for this opportunity, please submit your resume and portfolio. We thank all applicants for their interest, however, only those selected for an interview will be contacted.
*Candidates must submit a website portfolio or PDF work samples to be considered
We are working to create a more diverse and inclusive work environment and welcome applications from traditionally underrepresented groups such as women, visible minorities, Indigenous peoples, people living with disabilities and people identifying as LGBTQ2S+.
