Reference No. R2776799
Position Title: Head of Marketing, Established Products
Department: Established Products
Location: Toronto, Ontario
About the Job
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Sanofi Canada operations focus on four therapeutic areas: General Medicines (diabetes, cardiovascular, arthritis, transplant, and thyroid cancer); Specialty Care (rare diseases, rare blood disorders, oncology, immunology, multiple sclerosis); Vaccines (manufactures, formulates, fills, inspects and/or packages vaccines and biologics, protecting against 20 infectious diseases including pertussis, diphtheria, tetanus and influenza); and Consumer Healthcare (pain care, allergy, digestive health, personal care).
The Head of Marketing, Established Products, Canada, leads the development and implementation of innovative business models for Diabetes, Cardiovascular & OA, focused on enhancing customer and patient outcomes. Overseeing approximately €100 million in estimated sales, the job holder is required to generate new efficiencies of the Growth Portfolio franchise in Canada to deliver new Business value. Unlocking new opportunities with an aim to improve customer experience and to drive growth.
The job holder will focus mainly on driving the Gen Med customer-centric transformation. A critical role in “connecting the dots” towards one roadmap to further modernize our go to market and customer engagement models.
Main Responsibilities:
Execute Strategy & Organizational Plan for Growth Products
Differentiate our Growth Portfolio offer through strengthening company reputation in Diabetes & Cardiovascular fields and demonstrating commitment through each patient profile with Sanofi Portfolio and solutions.
Tailor global franchise strategy into a region-specific implementation plan
Optimize the diabetes and cardiovascular product portfolios.
Design creative go-to-market strategies that utilize omnichannel methods to improve the customer experience.
Ensure optimal resource distribution within the Play to Win framework.
Track the execution of action plans with both short-term and long-term performance indicators.
Develop and execute cohesive brand strategies across all channels.
Expand Reach opportunities while keeping high standards in engagement quality.
Leverage global campaigns localization to drive business and customer outcomes.
Reinforcing and leading customer segmentation and personas as base for integrated customer journey.
Agile Transformation of the organization that encompass news ways of working implementation.
Lead implementation of transformation initiatives & ensure the cascade of our go to market change story.
Financial Performance and Market Development
Achieve financial performance in line with budget goals, including sales, BOI, and OPEX management.
Drive profitability and long-term sustainability by overseeing the development of both short- and long-term financial plans, and ensuring commitment to these targets.
Collaborate and align cross-functional projects and initiatives with key internal stakeholders.
Oversee the portfolio supply planning exercises.
Resource allocation exercise to drive the Growth Portfolio vision and Business Operating Income target across the Long-Range Plan. Integral part of the full portfolio P&L management.
Management, Leadership and People Development
Leadership and development of the diabetes and cardiovascular marketing team
Promoting, through leadership, the values of Sanofi Canada and the specific vision/ambition of the General Medicines organization.
Creating an inspirational environment that fosters learning, entrepreneurial spirit, teamwork, empowerment, passion, respect, and trust.
Maintain Compliance
Abides by the requirements of the internal Code of Ethics including but not restricted to maintaining high professional standards of conduct in line with the Company procedure with a duty of care to the reputation of the Company.
Responsible for oversight and compliant leadership of all customer-facing activities, patient support and professional relations.
Strengthen company internal controls.
Ethical Leadership
Takes personal accountability to use personal experience and knowledge, as well as the training and tools provided by Sanofi, to maintain a good knowledge and understanding of all ethics and governance relevant to the role (Sanofi Policies and Procedures and any relevant legal requirements) and demonstrate personal leadership in applying these to all work undertaken.
Escalates any decisions or seek the support of colleagues or management if personal knowledge and understanding is not at the level required to carry out any part of the role.
Environmental and Safety Leadership:
About You
Key Requirements:
Education / Experience
A minimum of 5 years leading successful commercial teams
A graduate degree in business or related discipline
Experience in similar or comparable role.
Experience should be in the following areas:
Marketing
Commercial Excellence / BO&S
Field experience an asset.
Cross-functional work
Project management / Agile
Strong organizational and communication skills
Finance management.
Strong leadership, leading by influence and in complex environment.
A strategic and thoughtful risk-taking ability.
P&L experience with resource allocation initiatives or demonstrated capabilities to understand where to play.
Talent experienced in transformation projects and /or change management would be a plus.
Project Management proficiency in an agile methodology / new way of working
Analytics expertise & tech. basics (support KPI consolidation & analysis, identify pain points & solutions, classify infrastructure & mindset requirements)
Strong collaboration skills with ability to leverage networks & empower people.
Ability to lead change while achieving business goals & objectives – challenge the status quo.
Display the Leadership Framework (Strategic Thinking, Result Orientation, People leadership, Relationship, and influence) & the 4 Play to Win Behaviors (Stretch, take action, Patients & customers orientation, Think One Sanofi).
Language:
Travel:
Computer Knowledge:
Self-sufficient with Microsoft Office (Word, Excel, PowerPoint, Outlook)
Use of project management tools a plus
Why Choose Us?
Bring the miracles of science to life alongside a supportive, future-focused team.
Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs
The opportunity is a REPLACEMENT
Sanofi is an equal opportunity employer committed to diversity and inclusion. Our goal is to attract, develop and retain highly talented employees from diverse backgrounds, allowing us to benefit from a wide variety of experiences and perspectives. We welcome and encourage applications from all qualified applicants. Accommodations for persons with disabilities required during the recruitment process are available upon request.
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